When Did They Stop Doing Marlboro Miles?

In an unexpected move, tobacco giant Philip Morris International has announced that it will stop selling cigarettes in the United Kingdom within the next decade, including its iconic Marlboro brand. The company's CEO, Jacek Olczak, stated that this decision is part of a broader effort to shift away from traditional tobacco products and towards 'less harmful alternatives' for smokers.

Marlboro Miles, a program that rewarded customers with frequent flyer miles for purchasing Marlboro cigarettes, was a popular initiative in the past. However, it's unclear when exactly Marlboro Miles stopped operating or how many people were impacted by this change.

The decision to abandon traditional tobacco products is part of Philip Morris International's efforts to reinvent itself and adapt to changing consumer preferences. In May, Olczak became the company's CEO, with a mission to lead its 'smoke-free' transformation. This transition will likely have significant implications for the company's operations and marketing strategies.

While Marlboro Miles may be no more, Philip Morris International is now focused on promoting alternative products that are perceived as less harmful than traditional cigarettes. In an interview with The Mail on Sunday, Olczak emphasized that quitting smoking altogether remains the best option for consumers. However, he also acknowledged that this can be a challenging task for many people.

As the company moves forward with its new strategy, it will be interesting to see how it approaches marketing and promoting its alternative products. Will these initiatives resonate with consumers who are looking for safer alternatives to traditional cigarettes? Only time will tell.

In the meantime, collectors of silver coins may find some value in understanding the history of Marlboro Miles and other discontinued programs. Silver coins can fluctuate in value depending on market conditions, and occasionally, their prices may be lower than their melt value. If you're considering getting your coin collection appraised, it's essential to research the current market values and consult with a professional expert.

As Philip Morris International embarks on its new journey towards 'less harmful alternatives,' it will be fascinating to follow the company's progress and see how it adapts to changing consumer preferences. For now, the end of Marlboro Miles is just one chapter in the company's ongoing transformation.

When did they stop doing marlboro miles